Enter the world of Objekts, where vintage allure converges with eccentric charm. The carefully curated collection narrates individual stories, infusing spaces with distinct character. The logo, a fusion of heritage and modernity, encapsulates the brand's essence. Through muted tones and homeware line drawings, it beckons one to explore a curated universe. Objekts invites all to embrace the exceptional — where each discovery becomes a treasure, every nook a canvas of curated eccentricity, enriching spaces with timeless allure.
Objekts' visual identity and branding strategy evolves, seamlessly blending aesthetics and purpose. The brand aims to encompass vintage charm and modern appeal, driven by core values: curated eccentricity, inclusivity, and storytelling. This intricate process distills the narrative into defining elements, meticulously integrated into the visual identity. The colour palette elicits nostalgia, linework drawings serves as poignant metaphors for unique stories, while the logo harmonises vintage fonts and artistic elements, connecting past and present. Inclusivity takes centre stage, spotlighting diverse homewares to engage a wide audience. This strategy artfully balanced tradition and modernity, ensuring curated experiences that resonated universally. Objekts' identity is an emotional, narrative-driven journey into curated treasures and enduring charm.
